Having a neutral customer experience strategy is just as damaging to brands as having a negative one. Underwhelming brand experiences make it harder and more costly to retain customers and drive word-of-mouth buzz about your brand. In this week’s podcast on Digital Disrupted, we look at the 3 reasons why your customer experience strategy might be failing – and what to do about them.
Having a neutral customer experience strategy is just as damaging to brands as having a negative one. Underwhelming brand experiences make it harder and more costly to retain customers and drive word-of-mouth buzz about your brand. In this week’s podcast on Digital Disrupted, we look at the 3 reasons why your customer experience strategy might be failing – and what to do about them.